What is graphic design?
Graphic design is a problem solving process by various medium like topography, photography, iconography and illustration.
This made from two words graphic and design. Graphic mean visual and design mean solving a design.
Graphic designer combine and create various modes of symbol, images and text in one form of visual representation.
We need a way to communicate with a larger audience and most of us don’t the regional language. How we can convey them the message?
We hire someone who can convey our message or we create a banner and publish our message. For that banner we need a graphic designer who can accomplish our message to everyone with one single mode of banner.
- History of graphic design
- Meant to be a graphic designer
- Important rules in graphic design
- How to be graphic designer
History of graphic designing
Graphic designing is as ancient as human history. During archaeological searches as we found many caves and temples where many illustration, symbol are that convey message to them or future generation all based on graphic.
The word came in the year 1922 by William Addison Dwiggins.
As we come across India and Egypt many illustrations are there to follow up with like pyramids and temple all across not only that coins used to exchange is also part of it.
Meant to be a graphic designer
Graphic designer creates an overall layout, production design for advertisements, brochures, magazines, and corporate reports.
Work done by Graphic designer
Graphic designers do the following:
- Meet with clients or the art director to determine the scope of a project
- Advise clients on strategies to reach a particular audience
- Determine the message the design should portray or layout
- Develop images that identify a product or convey a message
- Develop graphics for product illustrations, logos, and websites
- Select colors, images, text style, and layout
- Present the design to clients or the art director
- Incorporate changes recommended by the clients into the final design
- Review designs for errors before publishing.
Graphic designers generally work in studios where they have access to drafting tables, computers, and the software necessary to create their designs. Although many graphic designers work independently, those who work for specialized graphic design firms often work as part of a design team.
Some graphic designers telecommute. Many graphic designers collaborate with colleagues on projects or work with clients located around the world.
Many graphic designer work as freelance for many jobs or just to earn as passive income.
Most graphic designers work full time, but schedules can vary depending on workload and deadlines.
About 40 percent of graphic designers are self-employed. Graphic designers who is self-employed that you need to adjust their workday to meet with clients in the evenings or on weekends. In addition, they may spend some of their time looking for new projects or competing with other graphic designers for contracts.
Important Rules in graphic design
Consistency is one of the most important point
Here are a few elements it should be made consistent with the other, no matter what:
- Web fonts or typography: It is always ideal to use a single font type across. But if you plan to use more than one, make sure that it doesn’t go beyond three.
- Color palette: The color shades should be limits to five within your branding; keeping it to a two or maximum three would be the best choice for color palettes.
Everything should be clear, crisp and beautiful
As a graphic designer you should focus on beauty. Clarity is one of those aspects that should be focused on when you choose a font for graphic design, regardless of whether it is for web or print. If there is no clarity, how do you intend to convey the brand’s message – which is why your audiences are here and when they do not get what they want, they probably leave.
It is important to eliminate color disharmony
Color is one of the important aspects of any design, but it could also be dangerous if not handled well. It is important to choose colors that go well with one another to eliminate creating any kind of disharmony in the design. Think of white font on a black background or vice versa – isn’t that great?
Graphics and text should be proportionally
The measurements used for organizing graphics should be used for organizing text as well. A balance should always be attained between the two. Stretching images is not a great idea and does not go well with the audiences. It will we be harmful for a graphic designer reputation. The size of your image is another important aspect that needs to be taken into consideration when it is uploaded to the website, social media ads or brochure or any promotional materials related to your brand.
Alignment should be taken care of well
Scaling the text, images, and the arrangement of these elements is also an important part of any web design that needs to be taken care of particularly well. When these elements are poorly aligned, there are chances that this would expose your business or brand in bad light. All you have to do is get to arrange all the elements perfectly in a good proportion as needed.
Grammar, typos and punctuation are important
When your marketing elements have great graphics and if the content comes with grammar, spelling errors and punctuation mistakes, then, it would be even more annoying than an inappropriately placed element or using a raster-based image. It is always good to have a proofreader go through the content before you publish it to get rid of grammar, typos or punctuation errors that might be an annoyance for someone who really is a language pro though not all of your audiences would have a strong language.
How to be graphic designer
To become a graphic designer, you will need to have IT and drawing skills. You’ll need to be able to find practical solutions to problems. You’ll also need good communication skills.
Most professional graphic designers have a foundation degree, HND or degree in graphic design or other art and design-based subject. You will also need a working knowledge of desktop design software, such as Illustrator, InDesign or QuarkXPress, and image-editing packages such as Photoshop. You can do courses in these at colleges, private training under a mentor and through self-study by using internet.
An employer will be as interested in your design skills and creative ideas as they are in your qualifications in India. Talent and personal contacts (networking) are very important for getting work. You will need to have an up-to-date portfolio to show potential employers what you can do. Don’t be afraid to use your design skills (where appropriate) to make your CV stand out.
Unpaid work experience, freelance jobs and internships will give you the chance to develop your portfolio, make contacts and impress employees. You could also create a website to showcase your work.
Competition for jobs is strong and not all jobs are advertised, so as well as building contacts, you could approach companies and design agencies directly. A good starting point is to search for design agencies in the design directory.
You may be able to become a junior graphic designer through an apprenticeship scheme. You will need to check which schemes are available in your area.
Through various source with the help of google and many other sites with some basic knowledge on it.
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There are many excellent tools available that will allow you to measure your interests, profile your personality, and match these traits with appropriate careers.
A graphic designer does more than just put their creative skills to work. Though most graphic designers are intuitively creative already, they have generally spent time studying numerous design principles. It’s vital to understand how to use design elements to transmit the required messages and values as well as evoke a certain feeling in the viewer. As a visual communicator, they leverage these design elements and use concepts such as color, typography, space, balance, form and lines to create their visual message.
For starter graphic designer can find work through Freelance.