What is Direct Marketing? Complete Guide

As the name suggests the direct marketing is a targeted promotional marketing method that seeks to achieve a specific action in one particular group of customers. Direct marketing involves communicating a message about a product or service of your company to your target customer directly. Hence, companies do not use any third-party advertising middleman. It […]

What is Computational Marketing? Complete Guide

Do you ever wonder how Flipkart and Amazon knows what you want to buy and for which products are searching for? How Youtube and Netflix knows that which type of videos you would like to watch? Actually, It is Computational Marketing in which marketers can find their customer’s actual needs. So, Watching half an hour […]

5 Points to know about Community Marketing

Have you ever commented on any brand’s offer post on social media? Did you get a reply from there? If Yes, then you have become a part of the Community marketing strategy of the company. In earlier days, people don’t have any platform or resource to communicate with the company directly. They could not share […]

What is Content Marketing? Complete Guide

The traditional form of marketing is less efficient to target your audience because people were interrupted due to this common form of marketing. Whenever you browse the internet or your social media app, you will see the various posts and content related to thousands of topics. That’s what a new form of marketing that is […]

The Ultimate Guide for Contextual Marketing

Contextual Marketing is a very powerful tool of Online or Digital Marketing which provides the best place for advertising your service or product’s ad. Every Business wants the highest return on investment in advertising. It provides the opportunity of the Highest return on the ad. Sometimes it happens that you searched or explored some products […]

7 Points to Know about Cloud Marketing

So, Do you ever get an email from Amazon, Flipkart, or any other websites? Do you see their posts or ads while scrolling your Facebook, Instagram, or Twitter? If yes, then it’s all a part of Cloud Marketing. Meanwhile, We all are seeing the world of the internet. Hence, The internet has changed the world. […]

Everything you need to know about Consumer-Generated Marketing

So, Do you remember the “Pepsi- Crash the Pepsi IPL” campaign of Ranbir Kapoor and Virat Kohli?. It is a campaign of Consumer-Generated Marketing or Customer Engagement Marketing (CGM) Hence, Pepsi launched the ad campaign in India in which the company asked the viewers to create an IPL ad with Pepsi and upload it through […]

Beginner’s Guide to Affiliate Marketing

Did you ever think about earning money while sleeping? Yes, you read it right. We are in the 21st century, and this thing is possible. Have you ever heard of Affiliate marketing? Affiliate marketing is a marketing process where a company, brands, or organizations market their products and services by third parties on a commission […]

Competitors Tracker- How do You Track Your Competition?

Competitors – the word is everything for understanding. It is a huge part of the business. If you want to start your business in the physical or in the online medium then you need to understand your competitors and also need to understand the factors that will impact your business. Track your competitors for creating […]