Entrepreneur · Author · Business Educator
Sahil Khanna
Sahil Khanna is an Indian entrepreneur, business educator, and creator known for Intellectual Indies and Lapaas. At Indies Education, he turns business research and operating experience into rigorous, practical lessons.
- 684
- Published lessons
- 1M+
- Primary-channel subscribers
- 2017
- Intellectual Indies founded
Background and practice
From engineering fundamentals to practical business education
Sahil’s published profiles describe a transition from chemical engineering into marketing and management. That combination—systems thinking from engineering and commercial judgment from business—continues to shape how he explains complex ideas.
He founded Intellectual Indies in 2017 and built it into a business-learning content ecosystem covering company case studies, startups, marketing, strategy, and candid founder conversations. He also founded Lapaas, a New Delhi digital-marketing and education business. Sahil describes his entrepreneurial journey as including the eventual exit from the agency he built.
Across workshops, courses, consulting, and digital media, Sahil’s work has reached students, startup founders, legacy-business owners, and operating teams. His primary Intellectual Indies channel has more than one million subscribers. Sahil’s public profiles describe a combined audience above two million across his content ecosystem, while Lapaas course pages report more than 140,000 entrepreneurs reached through its educational work.
At Indies Education, Sahil serves as author and lead educator. Every lesson is designed to go beyond definitions: readers should understand the mechanism, examine evidence and limits, apply a framework, and leave with an action plan and checklist.
Elsewhere
Profiles and source notes
Written by Sahil Khanna
Latest business lessons
Evidence-led chapters designed to move from understanding to action.
Rebranding Without Destroying Brand Equity
A governance-led approach to rebranding that diagnoses the real problem, protects useful equity, aligns operations, and manages migration risk. The chapter connects the concept to executive decisions, operating evidence, practical implementation, ethical limits, and a measurement system.
Social Media Branding That Builds Memory
A platform-independent operating system for earning recognition, trust, and participation on social media without becoming captive to algorithms. The chapter connects the concept to executive decisions, operating evidence, practical implementation, ethical limits, and a measurement system.
Brand Persona: Build a Credible Character
A rigorous approach to brand persona that connects strategic role, behavioral principles, verbal identity, and customer expectations. The chapter connects the concept to executive decisions, operating evidence, practical implementation, ethical limits, and a measurement system.
Develop a Unique and Memorable Brand Identity
A complete method for building a distinctive identity system that improves recognition, expresses strategy, works across touchpoints, and compounds over time. The chapter connects the concept to executive decisions, operating evidence, practical implementation, ethical limits, and a measurement system.
Jungian Brand Archetypes: A Critical Guide
A critical guide to using Jung-inspired archetypal patterns as creative strategy—without mistaking metaphor for scientific customer classification. The chapter connects the concept to executive decisions, operating evidence, practical implementation, ethical limits, and a measurement system.
Developing your Marketing strategy: Practical MBA Guide
A rigorous practical guide to marketing strategy, combining a defensible decision model, worked business case, implementation sequence, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators turning analysis into coordinated action.
Design Your Week Around Energy, Not Busyness
Build a sustainable weekly rhythm by matching focus, collaboration, administration, reactive coverage, buffer, and recovery to observed capacity—without confusing a full calendar with meaningful progress.
A Practical Decision-Making System
A rigorous system for framing consequential choices, designing real alternatives, testing decisive assumptions, assigning authority, measuring outcomes, and learning without hindsight distortion.
Build Team Trust Before You Need It
Trust is an operating system, not a team-building mood. Build the everyday loops of clarity, reliability, candor, repair, and learning before pressure exposes hidden weakness across the shared work system.
Content Marketing That Creates Demand
Build a content demand system that begins with customer tension, develops a useful point of view, earns trust through credible proof, compounds through designed distribution, and learns from meaningful buyer movement over time.
Strategy That Forces Better Choices
Build a practical business strategy from five connected choices, a portfolio of critical assumptions, explicit stop-doing commitments, capability investments, ethical boundaries, and an evidence cadence that converts execution into disciplined adaptation.
Brand Strategy: Build a Brand People Can Recall
Build a memorable brand by choosing a precise customer memory, proving the promise through operations, repeating distinctive signals, repairing experience gaps, and measuring whether recall, trust, customer behavior, and economics move together.