Entrepreneur · Author · Business Educator
Sahil Khanna
Sahil Khanna is an Indian entrepreneur, business educator, and creator known for Intellectual Indies and Lapaas. At Indies Education, he turns business research and operating experience into rigorous, practical lessons.
- 684
- Published lessons
- 1M+
- Primary-channel subscribers
- 2017
- Intellectual Indies founded
Background and practice
From engineering fundamentals to practical business education
Sahil’s published profiles describe a transition from chemical engineering into marketing and management. That combination—systems thinking from engineering and commercial judgment from business—continues to shape how he explains complex ideas.
He founded Intellectual Indies in 2017 and built it into a business-learning content ecosystem covering company case studies, startups, marketing, strategy, and candid founder conversations. He also founded Lapaas, a New Delhi digital-marketing and education business. Sahil describes his entrepreneurial journey as including the eventual exit from the agency he built.
Across workshops, courses, consulting, and digital media, Sahil’s work has reached students, startup founders, legacy-business owners, and operating teams. His primary Intellectual Indies channel has more than one million subscribers. Sahil’s public profiles describe a combined audience above two million across his content ecosystem, while Lapaas course pages report more than 140,000 entrepreneurs reached through its educational work.
At Indies Education, Sahil serves as author and lead educator. Every lesson is designed to go beyond definitions: readers should understand the mechanism, examine evidence and limits, apply a framework, and leave with an action plan and checklist.
Elsewhere
Profiles and source notes
Written by Sahil Khanna
Latest business lessons
Evidence-led chapters designed to move from understanding to action.
Industrial Marketing: Practical MBA Guide
A rigorous practical guide to industrial marketing, combining a defensible decision model, worked business case, implementation sequence, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators turning analysis into coordinated action.
Influencer Marketing: Trust, Disclosure and Results
A rigorous, practical guide to build a disclosed, evidence-led creator programme that aligns audience trust, creative fit, truthful claims, compensation, measurement, safety, and long-term brand value. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into.
Informational Marketing That Supports Better Decisions
A rigorous, practical guide to turn complex customer questions into accurate, comprehensible, decision-relevant education that earns attention and supports informed choice. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into coordinated action.
In-Game Marketing Without Damaging Player Trust
A rigorous, practical guide to integrate advertising, sponsorship, placement, rewards, and branded experiences into games without damaging play, deceiving players, or exploiting vulnerable audiences. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into coordinated action.
Integrated Marketing: Build One Coherent System
A rigorous, practical guide to coordinate proposition, experience, channels, data, timing, and organizational ownership so every touchpoint contributes to one coherent customer outcome. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into coordinated action.
Interactive Marketing: Design Useful Two-Way Value
A rigorous, practical guide to design meaningful two-way exchanges that adapt to customer input while preserving agency, privacy, accessibility, and truthful choice. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into coordinated action.
Internet Marketing: A Complete Operating Guide
A rigorous, practical guide to build a coherent online growth system spanning discovery, owned destinations, conversion, fulfilment, retention, data governance, and commercial economics. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into coordinated action.
Internal Marketing: Align the Promise and the Work
A rigorous, practical guide to enable employees and partners to understand, believe, deliver, challenge, and improve the customer promise through coherent systems rather than slogans. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into coordinated.
International Marketing: Standardize or Adapt?
A rigorous, practical guide to choose markets and adapt value, entry, offer, brand, channel, price, operations, and governance across countries without mistaking translation for strategy. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into coordinated.
Left-Brain Marketing Without the Brain Myth
A rigorous, practical guide to use disciplined analysis, experimentation, economics, and decision models without accepting the false idea that effective marketers belong to one brain hemisphere. It combines a defensible decision model, a worked business case, implementation steps, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators who need to turn analysis into.
Guerrilla Marketing: Practical MBA Guide
A rigorous practical guide to guerrilla marketing, combining a defensible decision model, worked business case, implementation sequence, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators turning analysis into coordinated action.
Horizontal Marketing: Practical MBA Guide
A rigorous practical guide to horizontal marketing, combining a defensible decision model, worked business case, implementation sequence, measurement architecture, ethical guardrails, leadership questions, and field exercises for operators turning analysis into coordinated action.