Keyword Research: 7 Ways To Increase Your Profit!

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You can find profitable niche keywords very easily once you do proper Keyword Research.

Let’s find out how?

Table of Contents.

  1. What is keyword research?
  2. Why keyword research is important?
  3. What is a niche?
  4. How to find keywords?
  5. What is the best keyword research tool?
  6. What Is Keyword Difficulty and Why It’s Important In Keyword Research?
  7. How to choose the best keyword for ranking on google?
  8. Conclusion.
  9. FAQs.

What Is Keyword Research?

Keyword research is a process of finding words and phrases that people use to search their query in the search engines to get their answers.

And, once you start a blog, you need to find those words and phrase to optimize your content using these terms to rank in search engines.

Why Keyword Research Is Important?

Keyword research is very important if you want to rank your content in the search engine’s page.

Suppose, if you have created an informational content that can help people in any way but your content is not getting people’s attention that much you have expected nor ranking in search engines.

You know why?

It’s simple,

You haven’t used the words or phrases in your content that people are using.

So, do you want to know how you can find these keywords?

It’s easy.

But first,

You have to decide your Niche.

What Is Niche?

A niche is a topic on which you are going to make your content or blogs.

In simple words, suppose you know the health benefits of drinking a “Green Tea”.


“Green Tea” is your Niche.

Now let’s find out the keywords for “Green Tea”.

How to Find Keywords?

There are so many ways to find keyword ideas for your content.

Let me show you these ways step by step.

1. Google Search Engine for Keyword Research.

I just searched for “Green Tea” and found these great keyword ideas at the beginning of my research in Google Search Page.


If you scroll down to the bottom of the page and then you will see 8 more “Searches Related to Green Tea”.

These above keywords are suggested by Google. That means these are very popular terms that people are searching around the world.

You can optimize your content around these keywords.

More golden keywords come from Google’s suggestion.

Just “Click” on the “best green tea”

And again, scroll down to the bottom of the page.

As you can see, there are many more keyword ideas you are getting from Google.

Even you can create an article on each keyword or you can use them to enhance the relevancy for the particular topic.


There are two more ways in Google’s Search where you can get keyword phrases.

Frist is: Type your keyword and press space for once:

There you will also see a bunch of keywords.

And the second one is, just type your keyword in Google Search Bar and move your cursor form end to the first character.

Then, press “Space Bar” before your keyword and see more ideas.

Wow, now you have got more keywords.

2. YouTube Suggestions.

YouTube suggestions are also good and again it’s a Google-owned company.

You can make a proper detailed video on “Green Tea” and can add it to your page. That can help you to maintain your page’s bounce rate.

Let’s see how.

If you want to target any specific country then you can also change it on YouTube.

Just click on three dots that will give you these options.

Now I’m going to show you a different platform but is very useful to get content ideas.

3. Reddit.

There you will get a very wide range of content ideas that can also help you.

See example:


I know the above processes seem to be very lengthy in the beginning.


What if I tell you that you can find all these keywords in one place?

Yes, you heard right!

There are some free and paid tools are available online. That can help you to find all the keywords in a single place instead of visiting so many websites.

So, what are those tools?

Let’s check.

What Are the Best Keyword Research Tools?

1. Google Keyword Planner Tool (FREE)

Yes, another Google platform that can help you to find keyword ideas along with estimated monthly searches.

This tool is designed for Google Ads purpose. But you can still use this tool to find some more keywords.


Because it’s FREE.

Click on discover new keywords and enter your keyword.

See another bunch of keywords that can be useful to optimize your content with so many relevant keywords.

2. Uber Suggest (FREE).

This is an ultimate partially FREE tool available online.

It is designed by Neil Patel.


For beginners, It’s like a Gold Mine.

Just type your keyword and hit search then see.

Mind-blowing keywords ideas in hundreds and thousands of results with their search volume.


Do you know what’s the best part of this tool?

It gives you CPC, SEO Difficulty (SD), Paid Difficulty (PD) Ideas.

Even it will also show you how many backings (BL) do you need to compete along with the domain score (DA) as well.

So, we have discussed free tools. Now it’s time to see paid tools.

Well, there are many paid tools available online but I’m going to show only two that are most popular in the market.

3. SEMrush (Paid).

Well, SEMrush is an SEO tool that you use for many purposes like Keyword Research, SEO Site Audit, check Backlinks of any site, to see your competitors keywords on which they ranking, etc.

It is also used by small and big businesses all over the world. And, trusted by top famous Internet marketing companies around the world.

In this tool, you can include your keywords on which you want to rank and exclude keywords that you don’t want to use.

You can also set the difficulty level as low as 0 and 100 max.

So, the lower the number the easiest to rank for you on that keyword.

4. Ahrefs (Paid).

Ahrefs is also a world-famous keyword research tool and the most trusted internet marking tool. You can use this tool to grow your search traffic, research your competitors, and monitor your niche.

It is also used by small & big business all over the world.

Like SEMrush, Ahrefs also shows you all the information for your keywords.

For example:

Organic Keywords, DR, CPC, Backlinks, Traffic value, Referring domains, Ahrefs rank, etc.

P.S. You have to be very careful while researching your keywords and keep an eye on Keyword Difficulty (KD) score which is very important if you want to rank higher in search engine results.

Let’s see what are these and why it’s important.

What Is Keyword Difficulty and Why It’s Important In Keyword Research?

Keyword Difficulty is used to determine whether you can rank on your chosen keyword or not (very hard to rank).

If your keyword difficulty score is lower than there are more chances to rank higher in search engine and if the score is higher than that keyword is very competitive to rank.

It is very important to check all the prospects of your keyword before making any content or blogs.

Let’s check.

How to Calculate Keyword Difficulty?

It is very easy to calculate the keyword difficulty score if you are using any free or paid tools. And, paid tools give you more accurate insights than free.


There is a Universal score that can help you to judge the difficulty level.

Here are these:

0Very Easy
0 – 10Easy
0 – 20Low Competition
20 – 40Medium
40 – 70High
70 – 100Very Highly Competitive

How to Choose Best Keyword for Ranking in Google?

Nowadays, the demand for English content is increasing day by day and that’s why you will see very high competition to rank for your keyword.

However, if you plan to target only your country then chances are better to rank for those keywords if you create content in the language which is commonly used in your country.


If you have decided to target the world then you have to make your content in an internet’s preferred language that is English.

Let me show you some easiest way to rank in Google or any other search engines.

I hope you have heard about Short Tail Keywords and Long Tail Keywords.

Let me give you a quick overview.

Short tail keywords are often used as Head terms.

These are very highly competitive keywords, basically one- or two-word phrases.

For example:

green tea” is a Short Tail Keyword which is very highly competitive to rank.


Long-tail keywords are somewhere easiest to rank.

These keywords will have low competition and are three-four-five-word phrases.

For example:

benefits of green tea for skin” is Long Tail Keyword which less competitive to rank.

Tip For beginner blogger:

You should always focus on long-tail keywords if you are beginning your blogging journey.


As per my knowledge, keyword research plays a very big role in creating any new blog.

However, there are other factors too to rank on the first page but you are just starting a blog then you should always research your keywords very carefully.


Because I have seen so many bloggers, they start their first blog and creates content on a very highly competitive keyword.

And, when they don’t rank than they just leave their blogging journey or struggles to rank for so many months and years.

So, better if you are just starting then do your keyword research on the topic which you have selected.

And again, I will suggest you start with long-tail keywords first which helps you in the long run.

I hope you found this article very helpful.

And, I would appreciate your thoughts, suggestions, or anything. Just comment below.

FAQs related to Keyword Research.

Q1. What is keyword research in SEO?

Keyword research is a process that can help people to understand the demand of that keyword online and helps to organize their content using the suggested keyword ideas.

Q2. Where to do keyword research?

There are so many free and paid tools available online that can help you in keyword research. And, you can also use Google suggestions as a keyword too.

Q3. What are keyword research tools?

There are so many free and paid tools available online that can help you in keyword research. And, you can also use Google suggestions as a keyword too.

Q4. What are keyword research tools?

Keyword research tools are very time-saving tools that can give you better insights for your keyword and can also provide you how well is your keyword performing in any search engines.

Q5. Is keyword research still important?

Yes, research is always important. If you don’t do keyword research properly then you will not get results.

Q6. When to do keyword research?

It is a very important question, as you have to do all your keyword research before creating any content or blogs.  If you want better ranking results.

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